Planning events is already a full-time job. Your booking process should make life easier, not add another spreadsheet to the pile.

Offer pre-paid packages, recurring subscriptions, and streamlined booking flows that help clients book with confidence and keep your calendar moving. Packages can be set up for a number of appointments, total time, dollar amount, or specific appointment types, while subscriptions support recurring billing with flexible renewal options.

Sell Packages That Fit the Way You Work

Not every client needs a one-off booking. Some need planning sessions, venue walk-throughs, design consultations, or a bundle of support leading up to the big day.

With packages, you can offer:

  • Pre-paid bundles of appointments
  • Packages based on total appointments, time, or dollar value
  • Eligibility by event type
  • Flexible redemption across approved booking types
  • Balance tracking for both admins and clients

Clients can purchase packages through forms, and eligible bookings are applied automatically when they book with the same name and email address. No codes, no extra hassle, no scavenger hunt.

Admin view showing how to build a package for client bookings

Add Subscriptions for Ongoing Planning Support

For clients who need monthly check-ins or ongoing event coordination, subscriptions make recurring booking simple.

Subscriptions support:

  • Recurring billing for packs of appointments
  • Monthly, bi-monthly, weekly, quarterly, and yearly renewal options
  • Balance behavior on renewal, including rollover or reset
  • Optional discounts on additional services
  • Client self-service for cancellation and card updates through login

That makes subscriptions a smart fit for retainer-style planning, VIP support, or ongoing corporate event management. It’s a smoother experience for your clients and a more predictable rhythm for your business.

Make Booking Easy for Clients

A polished booking experience helps clients move from “just browsing” to “booked and excited.”

Booking forms can be customized to collect event details, rearrange questions with logic, and include package or subscription purchase options directly in the form. Clients can also log in to view balances, and checkout appears automatically when a paid booking, add-on, package, or subscription is selected.

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You can also:

  • Embed forms directly on your website
  • Share direct booking links
  • Collect payments during booking with Stripe
  • Customize the look with branding, colors, fonts, and imagery

In short: less back-and-forth, more “that was easy.”

Client-facing booking experience for selecting and scheduling sessions

Stay Organized Behind the Scenes

Event planning has enough moving pieces already. Your scheduling tools should help you keep the details tidy.

Availability settings support:

  • Regular weekly hours
  • Day-specific schedules
  • Event-type-specific hours
  • Override hours for special dates
  • Scheduling limits for booking, editing, or canceling
  • Resource constraints to avoid overbooking people or spaces

That means you can stay in control of who is available, what can be booked, and when. Helpful for event planners, and especially helpful for future-you.

Calendar view showing scheduled appointments and availability management

Automate the Follow-Up

Packages and subscriptions are even more useful when the admin work doesn’t pile up.

Automations can help you trigger messages:

  • After purchase
  • After redemption
  • Before renewal or expiration
  • After expiration
  • When a subscription renews or payment fails

Breely also supports automations by email, text message, and webhook, helping you keep clients informed without manually sending every reminder yourself.

Ready to offer a smoother booking experience for your event planning business? Set up packages, launch subscriptions, and give clients an easier way to book the support they need.